DON’T TAKE OUR WORD FOR IT.
95% of Exit Survey respondents say they’d recommend our program to a peer. See 50+ reviews below from Masters & Undergraduate students, as well as Marketing Professionals and Career Services Advisors to understand why CPG Camp has been the gold standard in Brand training from industry insiders for over a decade.
Masters Students
Molly K.
MBA, Rutgers University
Chalin A.
MBA, University of South Carolina (Moore)
Mindi G.
MBA, University of Washington (Foster)
“Great! I took the class along with a few of my first-year MBA classmates and we learned so much useful information that will help us succeed in our internships.”
MBA, University of Georgia (Terry)
“I had a great experience. It was helpful, self-paced, and well organized!”
MBA, Dartmouth University (Tuck)
“It was great! It was a great primer for a brand manager job and I wish that I had found out about it sooner!”
MBA, NYU (Stern)
“My experience was terrific. It was the perfect course to expose me to all that brand management entails. I would recommend this course to anyone interested in making a career switch.”
MBA, Georgetown University (McDonough)
“Excellent! Did not receive this breadth and depth of education about CPG from any class or the Marketing Club at my school.”
MBA, University of Michigan (Ross)
“It was a great overview of the CPG industry. Digging deep into the day to day during this course will be a big help when interviewing for MBA internships. I think the pace was great. I would easily consume a 5-15 minute video and a 20-30 minute exercise a day.”
MBA, Notre Dame (Mendoza)
“Excellent! The video format with accompanying handouts and assignments is a brilliant cycle of learning. Additionally. I appreciate how CPG Camp has the foresight to hit all the areas that are top of mind for a career-switcher.”
MBA, University of Virginia (Darden)
“Awesome tutorial. Never seen anything like this before. It increases your knowledge retention and ability to stay tuned.”
MBA, USC (Marshall)
“All of the videos were very detailed and provided a lot of insight. It has made me feel more prepared for my MBA program and also gave great tips that I will use when preparing for interviews.”
MBA, Michigan State University (Broad)
“Great! Fast-paced (as expected), but interactive. The handouts and assignments are very helpful aids to the videos, and maximized my understanding of the material.”
MBA, University of Iowa, (Tippie)
“I had a great experience with the CPG online camp as I got a feel of what Brand Management is all out. I specifically got a lot out of the interview portion at the end, which showed what questions are typically asked and how to go about answering them. Bravo!”
MBA, Northeastern University (D’Amore-McKim)
“Loved every single part of the CPG Camp. Incredibly informative and a great review as I prepare for my CPG interviews.”
MBA, Georgetown University (McDonough)
“The lesson have been helpful and the assignments were great for getting some "hands on" experience. I like that the information is provided in multiple formats (helpful for different learning styles).”
MBA, University of Chicago (Booth)
“I enjoyed the CPG Camp course and learned an incredible amount. The videos + handouts + assignments was an effective combination.”
MBA, University of Maryland (Smith)
“I've found it to be very enlightening. I participated in the day long boot camp and decided to follow up and do the full module. I am a hopeful career switcher so I feel that learning about the day-to-day functions and responsibilities of an ABM on a granular level is helpful in positioning me for success in a new role.”
MBA, University of Chicago (Booth)
CPG Camp did a great job explaining general terms and explaining what to expect in a career in brand management. Following this camp, I feel more comfortable having conversations and asking questions to employees at target companies.”
MBA, Arizona State University (W.P. Carey)
“Wonderful - I really enjoyed the concise but informative lessons and the the accompanying attachments and assignments were helpful tools. The CPG Camp exceeded my expectations.”
MBA, Pepperdine University (Graziadio)
“I greatly enjoyed these modules. I thought they provided insightful and thorough explanations of key components of the CPG world. I also enjoyed the inclusion of assignments because they ensured that what I had watched really sunk in my head.”
Masters student, Western University (Ivey)
“CPG Camp exposed me to the real-life functions of a brand manager more than any class I've taken during my MBA program”
MBA, University of South Carolina (Moore)
“It enforced my pursuit of becoming a brand manager. After finishing CPG Camp, I know that I can excel at this profession.”
MBA, 2nd Year, University of South Carolina (Moore)
“The videos were fast paced and the handouts are a good resource. I thought each video was very clear and concise, and made the key takeaways very clear. After every video I definitely learned something new.”
MBA, 2nd Year, Boston College (Carroll)
“I thought the content was very clear and I liked having multiple ways to engage with the content (audio, visual, written).”
MBA, University of Iowa (Tippie)
“I appreciated the delivery of material, the course load was perfect in addition to our current MBA coursework.”
MBA, 1st Year, Vanderbilt University (Owen)
“Not only did it provide an insider's look at the role of the brand manager, but it also introduced me to the other important stakeholders in the processes. It helped me to better understand the CPG industry as a whole, and whether or not I would enjoy working in it.”
MBA, 1st Year, University of South Carolina (Moore)
“As a career switcher, I found the information to be very thorough. It helped me fill in some of the gaps for my marketing knowledge, and also provided me with a solid introduction to brand management that I otherwise would not have gotten.”
MBA, 1st Year, University of Illinois (Gies)
“Thank you all for your efforts to deliver grades on a timely basis with personalized feedback. I look forward to continuing the CPG Camp experience with resume feedback and potential interview critique.”
MBA, 1st Year, Vanderbilt University (Owen)
“It has been a great 2 week experience. It's amazing to see how much I learned about marketing CPG's in such short period of time. I am also very pleased with the helpfulness and kindness of the support center.”
MBA, 1st Year, Clark University
“I very much enjoyed CPG Camp. I felt that it was incredibly well-organized and executed. The videos and assignments were well-paired and provided much needed insight into the industry and day-to-day responsibilities. I would highly recommend this tutorial to anyone interested in Brand Management as a career.”
MBA, University of South Carolina (Moore)
“The content was excellent - I learned a lot. The videos and assignments were concise and informative.”
MBA, University of Iowa (Tippie)
Undergraduate Students
Tim P.
Undergrad, Penn State University
Kate H.
Undergrad, UNC Chapel Hill
“I enjoyed this experience. Each module has sharpened my knowledge about Marketing and I believe that CPG Camp is a wonderful supplement to my academic courses.”
Undergraduate, Bentley University
Excellent. I can't tell you how much I appreciated this experience. I learned so much and validated that which I have spent so much time researching-- brand management is the perfect career for me!”
Undergraduate, Xavier University
“Every lesson’s video is vivid to watch. It makes the content easy to understand, although the audience may not have any previous experience.”
Undergrad, Western University
“Awesome! I learned a great deal of information that I may not have otherwise through my academic courses. And it was enjoyable, too; the modules were concise and interesting.”
Undergrad, Penn State University
“CPG Camp was an even better program than I had expected. The lessons were easy to follow an extremely informative. I would, and have already, recommend this camp to other Marketing enthusiasts.”
Undergrad, Robert Morris University
“This tutorial was definitely worth doing. I had a great experience and now feel more comfortable with my marketing knowledge.”
Undergrad, Johns Hopkins University
“I found CPG Camp to be very informative and easy to follow. I am incredibly glad I took this opportunity.”
Undergrad, UNC Chapel Hill
“My experience was amazing. I have never learned so much information in such a short amount of time.”
Undergrad, Ithaca College
“It was awesome! I didn’t know most of these things and I loved how friendly it was to go through it all.”
Undergraduate, Babson College
“It was fantastic! I believe that the CPG Camp covered all major aspects of brand management and the modules gave very clear, to-the-point explanation of those aspects.”
Undergrad, McGill University
“I liked that it was self-paced and allowed freedom to watch the modules, take notes, and complete the assignments at my own pace and comfort level.”
Undergrad, University of South Carolina
“Being a CPG industry fan, I truly feel that I have received very important information that I did not possess before, and that it will set me a step further in a future job interview.”
Undergrad, University of Texas Pan American
“I loved the CPG Camp course. Not only did it make me feel more prepared for a career in brand management, it also answered the questions I had lingering about what the job would truly consist of. It gave me an experience that I did not have the opportunity to have in college.”
Undergrad, Penn State University
“I am very glad I participated in CPG Camp. This curriculum is very well organized and very engaging. I would venture to say that there is no other program like this one that offers such complete information in such a short amount of time. I feel adequately prepared for my internship search with CPG companies after having completed CPG Camp.”
Undergrad, UNC Chapel Hill
“I learned an incredible amount of information within a short period of time. I really do feel like I retained all of the knowledge after each module. The graphics played a huge role in this. This was well worth it because I now feel better-equipped to communicate in the real-world marketing environment.”
Undergrad, Kennesaw State University
“I learned a lot through the lectures. The assignments were very well-designed since most of the problems are application problems where I had to apply the theories I learned instead of just memorizing them.”
Undergraduate, Junior, Bentley University
“As it is my second year in the university I had little interaction within the marketing field so that gave me an understanding of what is actually happening.”
Undergraduate, University of Richmond
“I liked how the videos and assignments were structured because they were not too long and overwhelming. I felt as though I learned a lot of new things in a short period of time.”
Undergraduate, Bentley University
“I liked the simplicity of each lesson. As an undergrad student, I was intimidated by the fact that a lot of graduate students take this course, but I was happy to understand each lesson.”
Undergrad, Texas State University
“I absolutely loved it. In the most concise way possible, it pulled in topics from every marketing class I have taken and directly applied major concepts to brand management. I really couldn't stop watching the lessons. I watched until 1am last night and would have gone straight through if not for my 8am class, and then after that class I immediately began watching again and viewed to completion.”
Undergrad, University of Cincinnati
“The CPG Camp experience was amazing. It was a great way to get introduced to a variety of topics within the consumer packaged goods market and will allow us to go into our future careers with a basic understanding of the environment.
Undergrad, University of Wisconsin - Eau Claire
“Really good. The program is clear, easy to digest, the assignments are challenging but not discouraging. I would recommend it to any undergraduate who wants to get working knowledge of management and marketing
Undergraduate, Oxford University
Professional Marketers
“It was actually pretty awesome. I graduated two years ago and there was a lot of information that I feel my classes left out.”
Josh J.
“I was impressed! I’ve taken quite a few online classes and felt I really didn’t get much from them. In this course, I felt I got a great overview of CPG Brand Marketing, as well as strategies and tactics for performing the work of a brand manager.”
Bonnie B.
“Brand Management is not my area of expertise, so most of the info addressed was new to me. From an Engineering perspective, it is great to diversify my theoretical scope with tools that create value in my career.”
Andres M.
“Awesome. As a career-switcher, this really gave me the foundation, knowledge and skills of Brand Management. It is extremely helpful when trying to speak to the function when I have never actually done it.”
Victoria L.
Career Services Advisors
“Our students have had an overwhelmingly positive experience in the program and I would highly recommend it to other programs.”
Career Services Rep,
Univ. of Iowa (Tippie)
“This is an incredible offering. I am really impressed with the visuals - so easy to use and follow. Love the capability to print all the docs too.”